Monday, January 25, 2010

Alisha Signs with Peanut Butter & Co. TWENTY12

Dave says: It's finally official! Meet the newest women's pro team directed by Olympic gold medalist Kristin Armstrong. We are thrilled to have Alisha on such an amazing squad in her first year as a professional cyclist.

San Francisco, CA (January 25, 2010) - After a very successful four-year development program as ProMan Hit Squad resulting in numerous National Championships and international podiums, General Manager Nicola Cranmer is proud to announce Peanut Butter & Co. as the team’s new Title Partner. United By Sport LLC has assembled what promises to be a very strong roster and talented management for the 2010 season with a purposeful balance and approach to the program that will focus development for the 2012 Olympic games in London.

Swiss based ProMan (Project Management) will continue as a supporting partner of the team, along with many returning brands and some exciting new partners that will be announced shortly.

“I am extremely happy to be working with such a dynamic brand like Peanut Butter & Co. Peanut butter is a perfect partner for cycling and the perfect fuel for race day,” said Nicola Cranmer Team Founder and Manager. “The athletes are all highly motivated to race their bikes, its going to be a great year".

While the professional team is a primary focus, the program will continue to develop young American riders providing these emerging talents the opportunity to race with the elite squad, which has proven to be a successful formula. Riders will compete in North America and international races with a focus on World Cup events, World Championships and the 2012 Olympics under the direction of 2008 Olympic Gold Medalist, Kristin Armstrong.

“I am really excited about being part of the Peanut Butter & Co TWENTY12 team. I look forward to helping each one of our riders accomplish their personal goals and dream in the sport of cycling as we head towards the Olympic Games in London 2012,” said Armstrong.
Through the partnership, Peanut Butter & Co will be providing product samples to race attendees and prime prizes at select races, along with keeping the team fueled with peanut products throughout the season. Peanut Butter & Co’s products are all-natural and made exclusively from peanuts grown in the USA.

"We are thrilled to be working Nicola Cranmer and Kristin Armstrong on the Peanut Butter & Co.TWENTY12 team. Our cyclists are some of the strongest competitors on the women’s racing circuit, and we fully expect future Olympians to come from our team," said Lee Zalben, Founder and President of Peanut Butter & Co.

With four riders, Shelley Evans (Olds), Cari Higgins, Coryn Rivera and Ruth Winder returning, the roster is bolstered by top climber Mara Abbott, power houses Katharine Carroll and Lauren Tamayo, all rounder Kristin McGrath and rising stars Alisha Welsh and Sinead miller this looks to be powerful combination.

Riders

Mara Abbott - USA
Katharine Carroll – USA
Shelley Evans (Olds) - USA
Cari Higgins - USA
Kristin McGrath - USA
Sinead Miller (19 years) - USA
Coryn Rivera (17 years) - USA
Lauren Tamayo - USA
Alisha Welsh - USA
Ruth Winder (16 years) – GBR

Development
Hanan Alves-Hyde
Juniors
Christina Yglesias
Nikka Van Den Dries
Claire Jensen

Masters
Tracey Ford

Staff
Nicola Cranmer - Founder/General Manager
Kristin Armstrong - Director/Consultant
Craig Upton - Co-Director
Tim Brennan - Mechanic
Julia Violich - Logictics

Jim Fryer - Media production
Mike Tamayo - Consultant

Media contact: Kimberly Eberl
(773) 697- 8488
kimberly@motionpr.net

Visit the Peanut Butter Pantry

http://ilovepeanutbutter.com/index.php/peanutbutter.html?SID=deorebqtgcf14pmbfe283c9vr6

Check out more at CyclingNews
http://www.cyclingnews.com/news/peanut-butter-and-co-twenty12-join-womens-peloton

Team Video:

Peanut Butter & Co. TWENTY12 Team from Jim Fryer/BrakeThrough Media on Vimeo.



And consider yourself officially invited to become a friend of the team on Facebook!

8 comments:

Stephani said...

That is awesome Alisha!!! Congrats!

Topher and Carma said...

Holy cow Alish! You are so awesome, congrats! I can't wait to hear more about everything. Love ya

Rachel said...

YAY Alisha!!!!!!!

KDAY said...

Congrats Alisha. You can count on your favorite mtb team to cheer you on this season.

Kristen said...

Congratulations, Alisha! That's really great.

tiffp said...

congrats alisha! what an excellent opportunity! look forward to seeing more great results from you this year. :)

Dave and Alisha said...

Thanks everyone, I'm super excited!

BusyBez said...

Yay! So excited for you Alisha. You've worked so hard, I'm glad your dreams are forming into reality.